Disseminating Podcasts with FeedBurner
In these pages I will take you, in detail, through the entire process of using Google FeedBurner to set up an electronic newsletter.
Trot off to Google and set up an account (please read my note on disposable email addresses below).
You should end up with a dashboard” type of page as shown above.
A note of caution: I found that feedBurner appears to have been updated since their documentation was written. In this essay I have captured the screen as it appeared in February 2011; it may well have changed agin by the time you read this.
Google has recognized one of my blogs - Torontopreneur – and I suppose that might be a good place to experiment, rather than with my CEO eLetter.
My guess is that I’ll need to have a couple of MP3 files recorded – MP3 seems to be the most generally acceptable format, so I will need a semi-decent sound recorder.
Feedburner provides some help files, best start is to read through each help file once to get a basic understanding of where we are going.
Amongst the topics I see information on Blogger (I use that!) and WordPress (I use that!), I read “FeedBurner will not accept feeds that are larger than 512K” and wonder if that means a restriction on the size of my MP3 files; I see that Google Analytics is a part of the deal. “ How do I create a Blogger Feed? ” looks promising. User names and passwords will be an issue.
I downloaded a copuy of Audacity and recorded two MP3 files by printing (hard copy!) two short blogs and reading them aloud into the headset microphone. “MarketingInParis.MP3” and “RidingHerd.MP3” since you ask. Feedburner emphasizes that you must not include any spaces in the original filename. The space produces a "%20" combination that Feedburner cannot use.
The audio quality isn’t the best – I just wanted a couple of MP3 files to use; I will embark upon better recording efforts down the road; right now I want to explore FeedBurner.
OK. I have a Google Account, a Blog and two MP3 files. Let’s get started!
A Note on Email Addresses
Disposable email addresses are free. Google’s Gmail provides such addresses.
I strongly recommend that you obtain a NEW address for your blogs.
When you lose your password, which you will do, WordPress will invite you to click on a link, key in your email address, and will then generate a new password and email it to you.
You’ve seen this before, right?
Now consider this: any malicious reader who learns of your public email address could go to your login screen, type in your public email address, and cause WordPress to send you an email advising you that someone is trying to change your password. An annoying email, but it won’t change your password unless YOU click on the link.
If you can use a disposable and cryptic email address for all your online management tools, you reduce the risk of thieves trying to break in.
It’s a bit like having a steering-wheel lock in use in your car.
Next Step: Create a Blogger Feed
Toronto and Mississauga, Wednesday, August 03, 2011 2:40 PM
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